WHEN IT COMES TO COLD CALLING THERE'S REALLY JUST ONE ICON.

Cold Calling Makes You A Better Salesperson!
by Mr. Cold Call

Cold calling is tough. One reason why it’s so difficult is because the sales prospects that you are contacting are not expecting your telephone call. Your cold call is often perceived by your prospect as a distraction and they will do everything in their power to avoid you! Many critics of cold calling argue that cold calling is an ineffective way to generate new business and they also believe that there are more productive ways to attain new business. The purpose of this article is not to prove that these statements are right or wrong; but rather to argue that cold calling makes you a better salesperson. Below are five reasons why cold calling makes you a better salesperson:

Cold Calling Is Proactive
It’s not easy to pick up the telephone and call someone that you do not know. To take this thought a step further, it’s even harder to call someone that is not expecting your telephone call and who doesn’t even know you! The entire process of cold calling is about being proactive. A good salesperson is someone who can “Make things happen” and cold calling gives you that proactive edge to instantly create opportunities rather than being reactive.

Cold Calling Allows You To Become A Risk-Taker
The fact that you are contacting prospects “Out of the blue” means that you are more inclined to take risks. As a salesperson, it’s important to be a risk-taker because it pushes you to a greater understanding of what works and what may not work. Every successful person throughout history has taken risks that others were too afraid to take. Cold calling helps us to break down our comfort levels and take a risk!

Cold Calling Increases Your Creativity
Since your prospects are not expecting your telephone call they will do whatever they can to avoid you! Such constant avoidance means that you need to figure out ways to inspire their curiosity so that they will take your telephone call. One of the best ways to inspire interest is through creativity. Your creativity could be in the sales openers that you use, your voicemails, the industry article that you sent your prospect—it could be anything you say, write or send your prospect during the sales process! Cold calling pushes you to become more creative and creativity is your springboard to creating interest in your product and/or service. The more interest that you create means the more doors you will open and the more sales you will close!

Cold Calling Makes You More Persistent
Cold calling is a numbers game. The more telephone dials that you make means that you will contact more prospects and as a result, you will increase your opportunities for more sales. If you make cold calls and understand these sales ratios then you also understand the importance of being persistent. Being persistent is something that you learn and cold calling gives you that opportunity to become even more persistent---persistence is a successful trait of any good salesperson.

Cold Calling Creates An Entrepreneur Mindset
As a result of making cold calls you will quickly embrace the mindset of an entrepreneur. When entrepreneurs want to create opportunities they simply create a "Can do" attitude that allows them to just keep going til they get someone to listen to them. Successful salespeople also embrace this same entrepreneur mindset. Cold calling and it's very process helps you to create that “Entrepreneur spirit” that in return allows you become more proactive, more of a risk-taker, a creative thinker, persistent and finally, helps you to create a "Can do" attitude.

Copyright 2007 MR. COLD CALL SEMINARS - All rights reserved.

Behind The Scenes With Mr. Cold Call™

Mr. Cold Call™ is a worldwide sensation and claims to have made over 80,000 cold calls to date. He has been quoted by numerous national publications such as Selling Power Magazine, Investor's Business Daily, Successful Fund Raising and Advantage Magazine. He has written over 65 articles on cold calling, developed a sales ratio calculator that automatically calculates your daily, weekly, monthly and yearly sales ratios, offers a custom sales script service called "The Script Responder" and finally, is the author of four best-selling ebooks with FREE email support and these titles include:

• 113 Common Sales Objections, 192 Clever and Savvy Responses
  
• How To Have Fun Cold Calling and get your telephone ringing off the HOOK!
• 58 Sales Openers that will WOW your sales prospects
  
• The New Business Idea Sales Generator Workbook

For more information on Mr. Cold Call™ and to sign-up for his free weekly cold calling tips visit www.mrcoldcall.com