Do You Feel That You Are Getting Absolutely No Where With
Cold Calling? Instantly Quadruple Your
Sales By Cold Calling Prospects By Industry! by Mr. Cold Call
If you feel that your cold calling efforts are static then
you need to try this rarely used cold calling strategy. If you are just starting out in your sales
career then this technique will instantly increase your sales results at warp
speed. This prospecting strategy
involves focusing your daily, weekly and monthly sales efforts by contacting
sales prospects in one specific industry.
There is nothing wrong with jumping around from one industry
to the next. Your sales pipeline may
even include dozens upon dozens of industries and there is nothing wrong with
embracing this strategy. But take a
minute to imagine how much more effective you could be in your sales efforts if
you were to focus on just one industry.
Imagine if you became an expert in your prospect’s industry? Think about how much more you could bring to the
telephone call?
The more information you know about your prospect’s
industry, the better sales questions you will ask and this equation equals more
business for you and your company as a whole.
As you go from one call to the next you will pick up tidbits of industry knowledge that you can
bring to the next call. You will learn
more about who makes what decisions and when.
Even if someone is not interested in what you are offering, take a
minute to ask them one more question to learn more about how they do business
and what makes them so successful.
Below I’ve included several sample questions that you could
ask your prospect to learn more about your prospect’s industry so that you can apply
the information that you have learned from one call to the next:
"I’ve been doing quite a bit of research in your industry,
just to make sure that I’m not missing any of the industry trades, is there one
place that you go to get all your information on (List the industry here)?"
"I really do appreciate your time today; I was just curious
how you got started in (List your industry)?"
"Who are your top three competitors? Where would you say that your company is in
comparison to the others? The
competitors who may be ahead of you in sales, what do you think they are doing
that perhaps you may not be doing?"
The more you consciously apply industry knowledge on your cold
calls, the more you will be perceived as an industry consultant and the more
likely you will instantly quadruple your sales!
Copyright 2007
MR. COLD CALL SEMINARS - All rights reserved.
Behind The
Scenes With Mr. Cold Call
Mr. Cold Call is the
author of "How To Have Fun Cold Calling" and "115 Common Sales Objections, 156 Clever And Savvy
Responses." According to Mr. Cold Call, "Your cold call success
is dependent on 11 winning personality traits (known as your Telephone Persona
Of Success!)." Collectively, these traits allow you to uniquely market
yourself over the telephone so that you can inspire your prospect’s curiosity
and reduce their resistance. Are you interested in finding out more about Mr.
Cold Call? Then sign-up for his free weekly cold calling tips at www.mrcoldcall.com
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