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Are You Really Tired of Going to Business Networking Events to Drum up Sales?  What About Networking Within Your Existing Client Base Instead?

by Pop Icon Mr. Cold Call™

There are an infinite number of business networking events that you can attend in your local area.  Some take place in the morning, some take place during lunch and unfortunately, some take place after work.  Personally, I’m just so busy, who really has the time?  I’m sure there are a select few who absolutely don’t agree with me and that’s ok.  I really don’t care because I’m not writing this article for you, but rather, I’m writing this article for those who really dread going to networking events.  

Don’t get me wrong, I think networking is an important activity, but I’d rather network within my client base instead.  Is it possible to get business this way?  Absolutely!  And the best part about this whole idea is you don’t have to take time out of your day to attend networking events after work hours when in reality you’d rather be home watching your favorite tv show, spending time with your family or working on a business idea outside of your job.

How do you get started?  Let’s first understand the basics of what it takes to be successful at networking events.  If you go to a networking event and hand out your business card like the sample guy at your local supermarket then you will get very little if any results.  However, if you attend the networking event with the mindset of helping others then you’ve just added gravity to the equation.

Zig Ziglar once said, “You can have everything in life you want, if you will just help other people get what they want.” Those who go to networking events get the best results when they try to help others get what they want.  Now that we have established what method of success works the best at networking events then we need to apply this mindset to the method of networking that I’m directing us towards.

As you make cold calls and build long-term relationship with your clients try to network your clients together.  So for example, let’s you work with a personal injury attorney and you also have a client that owns a towing company.  Guess what?  That’s a perfect combination.  What do towing companies do?  They tow cars that have just gotten into accidents and those accidents are of interest personal injury attorneys.  The more you network and match up clients that compliment each other then the more you will find that you’re getting business from them!  So stop attending networking events, start cold calling and start networking within your client base!

Copyright 2009 MR. COLD CALL SEMINARS - All rights reserved.

Behind The Scenes With Mr. Cold Call™

Mr. Cold Call™ is a worldwide sensation and claims to have made over 80,000 cold calls to date. He has been quoted by numerous national publications such as Selling Power Magazine, Investor's Business Daily, Successful Fund Raising and Advantage Magazine. He has written over 65 articles on cold calling, developed a sales ratio calculator that automatically calculates your daily, weekly, monthly and yearly sales ratios, offers a custom sales script service called "The Script Responder" and finally, is the author of four best-selling ebooks with FREE email support and these titles include:

  • 113 Common Sales Objections, 192 Clever and Savvy Responses
  • How To Have Fun Cold Calling and get your telephone ringing off the HOOK!
  • 58 Sales Openers that will WOW your sales prospects
  • The New Business Idea Sales Generator Workbook

For more information on Mr. Cold Call™ and to sign-up for his free weekly cold calling tips visit www.mrcoldcall.com


   
 
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