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Have You Thought About Reinventing Your Sales Pitch By Selling Your Product And/Or Service As An Employee Benefit?
by Mr. Cold Call


Why reach one prospect when you can reach an entire company? One interesting telemarketing idea is to target business owners and human resource directors and pitch your product and/or service as an employee benefit. This innovative idea works well if the company is only a few years old and has a limited employee benefits package. Companies with limited benefits are always looking for cost-effective ways to attract talented employees.

One way to locate company’s that have limited benefit plans is to look in the employment section of your local newspaper. Try to find advertisements that list no employee benefits in their ad description. Most companies that have a solid benefits package will list exactly what they offer and those companies who have nothing to offer exclude this information. These company’s instead emphasize other positive attributes such as unlimited earnings potential, pleasant work environment, growing company and advancement opportunities.

When you finally reach the business owner or human resource director focus your conversation on how your product and/or service can add value to their existing benefits package. Let them know that your special offer is exclusive and that you only work with selected companies. Once they have accepted your product and/or service into their plan you could create a special web page for them that can be linked directly to their benefits package online. And finally, as an additional added value, you may even want to sponsor monthly meetings, bring food and remind employees of your exclusive special offer!

Copyright 2007 MR. COLD CALL SEMINARS - All rights reserved.

Behind The Scenes With Mr. Cold Call™

Mr. Cold Call™ is a worldwide sensation and claims to have made over 80,000 cold calls to date. He has been quoted by numerous national publications such as Selling Power Magazine, Investor's Business Daily, Successful Fund Raising and Advantage Magazine. He has written over 65 articles on cold calling, developed a sales ratio calculator that automatically calculates your daily, weekly, monthly and yearly sales ratios, offers a custom sales script service called "The Script Responder" and finally, is the author of four best-selling ebooks with FREE email support and these titles include:

  • 113 Common Sales Objections, 192 Clever and Savvy Responses
  • How To Have Fun Cold Calling and get your telephone ringing off the HOOK!
  • 58 Sales Openers that will WOW your sales prospects
  • The New Business Idea Sales Generator Workbook

For more information on Mr. Cold Call™ and to sign-up for his free weekly cold calling tips visit www.mrcoldcall.com


   
 
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