Have You Thought About Reinventing Your Sales Pitch By Selling
Your Product And/Or Service As An Employee Benefit?
by Mr. Cold Call
Why reach one prospect when you can reach an entire company? One interesting telemarketing idea is to
target business owners and human resource directors and pitch your product
and/or service as an employee benefit.
This innovative idea works well if the company is only a few years old
and has a limited employee benefits package.
Companies with limited benefits are always looking for cost-effective
ways to attract talented employees.
One way to locate company’s that have limited benefit plans is
to look in the employment section of your local newspaper. Try to find advertisements that list no
employee benefits in their ad description.
Most companies that have a solid benefits package will list exactly what
they offer and those companies who have nothing to offer exclude this information. These company’s instead emphasize other positive attributes such as unlimited
earnings potential, pleasant work environment, growing company and advancement
opportunities.
When you finally reach the business owner or human resource
director focus your conversation on how your product and/or service can add
value to their existing benefits package.
Let them know that your special offer is exclusive and that you only
work with selected companies. Once they
have accepted your product and/or service into their plan you could create a
special web page for them that can be linked directly to their benefits package
online. And finally, as an additional
added value, you may even want to sponsor monthly meetings, bring food and remind
employees of your exclusive special offer!
Copyright 2007
MR. COLD CALL SEMINARS - All rights reserved.
Behind The Scenes With Mr. Cold Call™
Mr. Cold Call™ is a worldwide sensation and
claims to have made over 80,000 cold calls to date. He has been quoted
by numerous national publications such as Selling Power Magazine,
Investor's Business Daily, Successful Fund Raising and Advantage
Magazine. He has written over 65 articles on cold calling, developed a sales ratio calculator that automatically calculates your daily, weekly, monthly and yearly sales ratios, offers a custom sales script service called "The Script Responder" and finally, is the author of four best-selling ebooks with FREE email support and these titles include:
For more information on Mr. Cold Call™ and to sign-up for his free weekly cold calling tips visit www.mrcoldcall.com
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